Your GTM strategy, executed
Describe a flow in plain English. funnnl compiles it into steps you can read, waits for your approval, then runs it across your stack for months — while your team stays on strategy.
- 01TRIGGERDemo booked
- 02DATAEnrich company
- 03DATARead CRM history
- 04REASONScore fit, draft reply
- 05GATEApprove in Slack
- 06ACTIONSend follow-up
How funnnl runs your go-to-market flows
- 01
Brief it like a teammate
Write the flow the way you'd brief your team: the audience, the trigger, the outcome you want. funnnl compiles it into a fixed sequence from a catalogue of 54 verified steps — it can't write code on the fly, and it can't invent step 55.
- 02
Read it before it runs
The compiled plan shows the data it touches, who it contacts, and when. One approval sets it live — no tickets, no ops queue, no six-week integration project.
- 03
Then it just runs
Approved flows keep working through retries, rate limits and flaky APIs, week after week. Your team checks the trace when it wants — nobody babysits an automation.
The approval gate
Not one email, LinkedIn message or CRM update reaches a prospect until someone on your team has said yes. Approvals arrive in Slack or your funnnl desk with the exact draft and full context attached. Every new workspace starts in rehearsal — nothing goes out until you flip it live.
funnnl · approval needed
Priya Nair at Northwind just booked a demo. Series B, 40 staff, comparing three vendors.
“Hi Priya, congratulations on the Series B. You mentioned weighing up three tools, so here's a 20-minute plan to see whether funnnl earns a place before you decide.”
Installable flows
- Flow 01
Speed-to-lead
A researched, personal reply drafted while the lead is still on your site.
Under 60 seconds from form fill to draft, while competitors are still routing the lead.
- Flow 02
Visitor to pipeline
See which companies are browsing your pricing page, and get the right ones moving.
Person-level ID for US traffic only; company-level everywhere else (GDPR and POPIA).
- Flow 03
LinkedIn engagers
People engaging with the right LinkedIn posts, collected, enriched and enrolled in sequences.
Hard daily caps and human-like pacing, per account, to keep LinkedIn happy.
- Flow 04
Closed-lost win-back
Lost deals resurface the moment something changes — new funding, new people, new tech.
Months of quiet watching, then a personalised re-open waiting for your go-ahead.
55 tools
CRMs, sequencers, call recorders, ads, billing, support — funnnl plugs into 55 tools and works them as one system. Nothing to migrate, nothing to rip out.
HubSpot
Salesforce
Pipedrive
Attio
Instantly
lemlist
Outreach
Gong
Fireflies
Zoom
Slack
Stripe
Typeform
Linear
Notion
Google Analytics
LinkedIn
Zapier- + 37 more
The ledger
If you can't answer "what did the AI do, and why?", you shouldn't trust it with your pipeline. funnnl is built so the answer is always one click away.
- Full trace.
- Each run records what it read, what it decided and what it drafted — step by step.
- Credit ledger.
- Every action has a price, recorded the moment it happens. Itemised, never estimated.
- Pinned plans.
- An approved flow repeats the same steps in the same order, every run. Month three behaves like day one.
- Strict isolation.
- Your data is walled off from every other customer, and outside content is never treated as instructions.
Fair questions
How is funnnl different from an AI SDR tool?
An AI SDR does one job: outbound. funnnl is an AI GTM platform — it takes any flow you can describe and runs it across your whole go-to-market, from speed-to-lead to closed-lost win-backs.
Can the AI go off-script and improvise?
It can't. An approved flow is pinned to a fixed sequence of verified steps, and funnnl only fills in the blanks inside that plan. It has no way to write code or add steps while it runs.
Will prospects hear from it without our sign-off?
Never. Every outbound draft waits for a human to approve it, and new workspaces start in rehearsal — nothing real goes out while you're still kicking the tyres.
Do we have to replace our existing GTM stack?
You keep everything. funnnl connects to the tools you already use — HubSpot, Salesforce, Outreach, Gong, Stripe, Slack among them — and runs your flows across them.
What does it cost to run?
You start free and pay per action. Each step a flow executes lands in your credit ledger with its own line, so finance can see exactly where the spend went.
Start free, brief your first flow in a sentence, and decide whether funnnl earns a place in your go-to-market.
Start freeNo card · starts in dry-run